How a name earns a place here.
This is an editorial guide, not a paid directory. The line between those two things is the only line that matters to us. Here is exactly how we hold it.
The four tiers
Every listing carries one of four labels. We display the label honestly on the practitioner's page so you can read the directory the way you'd read a guidebook.
- Verified
- We met the practitioner in person, looked at their practice, and chose to vouch for them with our own name. There is no application form for this tier. It is editorial.
- Vouched
- Two or more verified practitioners have put their name on this person. It signals peer trust inside the profession. It is not an editorial endorsement.
- Self-listed
- The practitioner created their own page or claimed one we drafted for them. We have not met them. We display them, but we do not feature them in curated rails or editorial lists.
- Under review
- A listing flips here automatically when readers flag it or a verified peer reports harm. The page is hidden from the public while the desk reviews. The owner can still edit while we work it out.
What we will never accept money for
- Pay-to-list. A listing is always free.
- Pharma, supplement, or insurance advertising on this site.
- Paid featured placement in the directory or on topic pages.
- Preferential editorial treatment for clients of Resonance, FrequencyOS, or any other company we operate.
- "Verified" status. It is not for sale and never will be.
How we promote a listing to Verified
Promotion happens by meeting the practitioner. That's it. We attend conferences, visit practices, sit in waiting rooms. When the editor on duty has met someone and is willing to stand behind them, that listing becomes Verified.
Promotion to Vouched is automatic when two verified practitioners formally vouch. A vouch can be revoked at any time by the practitioner who gave it.
How we remove a listing
Any reader can flag any listing for misrepresented credentials, harm, spam, duplicates, scope creep, or anything else worth our attention. Two open flags, or a single harm report from a verified peer, automatically moves the listing to Under review. The desk then dismisses, edits, unpublishes, or permanently delists, and writes a short audit note. We publish the audit log to ourselves and review the policy annually.
How to reach the desk
Use the "Suggest a correction" link at the bottom of any practitioner page. We read every one. For anything urgent, write to hello@buildingthefutureofhealth.com.
— Bill Fow, editor
